An out-of-pod experience for creating in-show interactive, dynamic, and shoppable moments.

The Proteus Experience Engine brings the best of interactive advertising technology into the content stream

  • Engage viewers and interact with live content

  • Incentivize potential markets through unique and relevant shoppable moments

  • Increase awareness, recall, and purchase intent versus a standard video ad

  • Get an attention metric for TV by establishing baseline interaction rates cross network

Creating unique and relevant branded moments that resonate with the right audience

Utilize local targeting data to serve the correct ads at the correct time.